Instagram marketing is now one of the best marketing tools in the whole world. Instagram mobile app launch 6 October 2010. Now has grown to become one of the biggest social networking platforms. with over 1.386 billion active users, this social media platform no one content marketer ignores. Facebook is the biggest social networking platform for content marketers. Facebook bought Instagram for a whopping $1 billion and the Instagram app integrates perfectly with Facebook. As the app also integrates as well with other social media sites like Twitter & Pininster, effective content marketing on Instagram. Has the potential of improving social media marketing on platforms like Facebook and Twitter. Also, the growth of Instagram shows that people want more visual content than textual